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Rioja

“The Visionary”

Think Rioja and you tend to think award-winning wine, but artistic and culinary creativity have exploded here—and let’s not forget the gravity-defying architecture. So now think wine and cutting-edge design. Oh, and then there’s the spectacular rides along gorgeous vineyard roads, the ever-changing landscapes, fortified towns, medieval history and Michelin dining. Bottom line? Divine.

Trips in Rioja

Choose your ACTIVITY

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Biking By Boat Family Food + Wine Multi-Active Walking Safari

Choose your SUPPORT

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Self-Guided

Combines the hallmarks of any B&R itinerary (excellent hotels and beautiful routes) with the freedom of pacing each day exactly the way you like.

Daytime Guided

Throughout the day, a knowledgeable local guide provides insider access and expert tips. At night, you can explore and dine on your own.

24/7 Guided

Our B&R guides are with you throughout, anticipating needs, translating languages, providing advice and—above all—facilitating fun.

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24/7 Guided Daytime Guided Self-Guided

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Private Scheduled

CURRENCY

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Currency Conversion

Converted from USD based on the latest exchange rate. Final amount and payment will be in USD. Final conversion rate is determined by your bank.

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Scheduled & Private Trips

All of our scheduled trips can be booked as private trips (your dates, your group).

DESTINATION Trip Type
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Scheduled

The right number of like-minded travellers to make new friends.

Private

Your dates. Your group. Our expertly-designed itinerary.

Custom

Tailored to your interests, a bespoke travel experience.

 ACTIVITY LEVEL
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Occasional

“I can’t say I really ‘work out,’ but I’m in good shape and am relatively active.”

Recreational

“I enjoy a good walk or ride, and feel comfortable while on the move.”

Enthusiast

“I get moving at least once a week, and don’t mind a little sweat.”

Avid

“I get moving a few times per week and enjoy some exertion.”

Expert

“I want to feel invigorated each day and going hard is how I like to do that.”

Click here for full details on each activity level »

 HOTEL TYPE
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Signature

We use premium hotels that are unique expressions of the region. Often they’ve had a previous life as a monastery or a castle, but in every case they offer an exceptionally comfortable stay.

Bistro

These are stylish 4-star properties that offer a casual and comfortable stay. Often without a 24-hour concierge or room service, they tend to be smaller family-run hotels that are perfect for the region.

 PRICE FROM

Go Bespoke

We craft extraordinary experiences, tailor made to meet your every need,
with every stitch of every day crafted just the way you want it.

Meet our Rioja Experts

Oscar Biedma

Trip Designer

After guiding B&R trips in every nook and cranny of western Europe, it was time for Oscar to start writing his own stories. Now a master storyteller, all you have to do is give him a few details, and he’ll whip you up an epic poem, a gripping novel, an unforgettable aria—whatever moves you.

Meet Oscar

Kathy Stewart

Director, France & Western Europe

As B&R’s Regional Director for France and Western Europe, Kathy channels her abundant energy and decades of travel expertise into crafting a trip portfolio that immerses travellers into some of the world’s most incredible regions.

Meet Kathy
See For Yourself Rioja Biking

So many moments were over the top, special and memorable. If I were to speak to another traveller, I would have to say that it is a once-in-a-lifetime experience that should not be missed.

— Kitty Durtschi

Rioja insights and advice from our award-winning blog

https://butterfield.com/blog/how-we/?dest=Rioja
Here’s How to Take the Ultimate Biking Trip Through Rioja

Here’s How to Take the Ultimate Biking Trip Through Rioja

 Spain

A mountain range called the Sierra de Cantabria runs along the northern border of the Rioja Valley, and I had spent a good part of my morning riding up it. Behind and below me, the vineyards of Spain's most famous wine-making region spread out like a crazy quilt, a long skein of morning mist hanging above ...

READ MORE
In Deep: La Rioja

In Deep: La Rioja

 Spain

Famous for its wine, architecture, language and culture(s), La Rioja is easily one of Spain's most fascinating – to say nothing of breathtaking – ...

READ MORE

In the News

Butterfield & Robinson can create a bespoke journey that highlights the area with wine tastings, chef-led cooking classes, and visits to renowned sites including sections of the centuries-old Camino de Santiago pilgrim’s road and the modern edifice of Frank Gehry’s stunning Marques de Riscal Hotel.

— Global Traveler READ THE STORY
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