Overview

WOWNature is a reforestation initiative in the Alta Badia region of the Dolomites, aimed at restoring forests damaged by Storm Vaia in 2018. The project focuses on eco-sustainability and environmental protection, values deeply rooted in the local community. Through B&R sponsorship, The Slow Fund has helped plant 100 trees and committed $3,000 annually for three years to support the ongoing reforestation efforts.

How We Support

Butterfield & Robinson’s Slow Fund actively supports WOWNature by funding the planting of new trees and the adoption of adult trees to protect the area’s century-old forests. This funding also aids in the development of food forests, a unique initiative that aligns with the region's environmental values and supports the local Slow Food movement.

Reforesting the Dolomites After Storm Vaia

B&R’s contributions have enabled the planting of 100 trees in Alta Badia, helping to restore the forests devastated by Storm Vaia. This reforestation effort plays a critical role in preserving the natural beauty and biodiversity of the region.

Creating a Sustainable “Food Forest” Ecosystem

In addition to planting trees, the project focuses on developing food forests where local chefs can forage for herbs and berries. B&R’s support ensures that these forests are protected, fostering a sustainable, kilometre-zero approach to local cuisine that ties into the region’s Slow Food culture.

Long-Term Preservation of Alta Badia’s Ecosystems

By adopting adult trees and planting new ones, B&R’s funding helps safeguard the Dolomites’ forests at every stage of life. This long-term approach ensures that the forests continue to thrive, benefiting both the local environment and the region's culinary traditions.